Biz Penguin

How to Price Your Work – a Quick Guide for Freelancers and Artists

As a freelancer or an artist you might have the advantage of working for yourself and loving what you do but one of the critical issues for you may be pricing your work. How to put a price on a work of art or one off project? That is something which can be a bit of a deal breaker for most freelancers and artists like you. Here is a quick guide to help you decide what price works for you…

Consider The Project
Consider the specific needs of the project on hand or proposed.…

Entrepreneurs: You Need to Know when to Stop

The worst possible way to jeopardize your entrepreneurial career is to hang on a dying business, which suck the life out your financial resources. How can I be so sure about this? Well, read on…

Let me tell you my favorite entrepreneurial true story.
There is a guy with a simple but big dream: His dream was to become an entrepreneur and be financially independent to retire early.
Of many possible entrepreneurial paths, he chose franchising for 2 major reasons: Firstly, he didn’t have any entrepreneurial experience.…

How Crazy Business Ideas Can Actually Make You Money

Ever had one of those ideas for a genius business venture, but it sounds too crazy to do? Well, you might be inspired by learning about other crazy ideas that have lead businesses to make good money. Most of these people never said, “I want to create Twitter when I grow up,” but part of being a successful entrepreneur is the ability to see money where other people see nonsense. Here are some ways that small businesses have made money off of quirky ideas.…

How to Walk the Talk Like Sir Richard Branson

Sir Richard Branson has been one of my role models for years. His flamboyant personality, can-do attitude and outside-the-box thinking inspires me in my entrepreneurial journey in one way or another. I love the way he raises his kids, in such a way that they kept grounded even though they can do anything with their father’s wealth. I love how he creates a fun working environment at Virgin.

Well, if you don’t know who Richard Branson is, here is one sentence that can pretty much describe who he is: Sir Richard Branson is a British entrepreneur who founded Virgin Group, a holding company of over 400 companies.…

How to Get Featured as Media Partner of Popular Industry Events (Even If You are Not an Expert)

I manage and run several business websites. One of them is a business blog in cloud computing niche. As you might already known, cloud computing is a rising trend, and as more companies adopted it, the more important it will become in the future. In fact, this is the very reason why I started the blog.

Probably you’ve guessed right, but to set the record straight: I’m not a cloud computing expert. I do have an interest in cloud computing and I do use cloud-based services (in fact, my business runs in the cloud.) However, for some reasons, despite low in traffic due to some issues with Google algorithm updates, my business website is having quite a reputation, especially among the business cloud communities.…

How to Make Money from Your Business Blog: Gary Vee’s Pro Tip

Okay, business blog owners: This might pop up in your mind a bit too often: How can I make money from my blog? The answers are largely typical: Placing ads, promoting affiliate programs, doing sponsored posts, etc. But one question remains unanswered: How to get brands to place their ads or order a sponsored post on your business blog?

Instead of answering the above questions with my limited knowledge, why don’t we tap the answer from the experts who have done the very thing – and succeed?…

Are Online Ads Both Helpful and Annoying?

Advertising and marketing is one of the most lucrative industries on the planet, with billions of dollars being spent on campaigns to try to boost brand awareness and sales in markets all around the world. That said adverts are notorious for being one of the most annoying things that any of us can encounter at a particular time. Whether it is on television, in a magazine, or on the radio, many of us tune out once the adverts kick in.

Online advertising has been growing at a healthy rate for many years, and the trend is set to continue through the rest of this decade, and surely further into the future, too.…

Are You Wasting Your Time When Advertising Your Business?

Finding the advertising strategy which works best for your business is a lot tougher than it might appear at first. There are plenty of ways of wasting your time when you try to do this. Here are a few of the most common ones to avoid which you should be aware of.

Choosing the Wrong Target Markets
If you don’t already have a clear idea in your head of who your target market is then this is something that you need to do before you go ahead and spend money on marketing.…

Hello Glass: Is There a Future for Google Glass for Small Business?

Okay – I’m impressed. Many are impressed. Finally, the future which we can only dream of when watching Mission Impossible is here, today.
Google Glass, although still a prototype and you had to compete with thousands other to get one and try it yourself (application for this has been closed, by the way…,) the conversation has started to heat up.

…and the hype is also fueled by the media, which buzz the high-tech glasses: Google Glass for adult entertainment; the now dropped potentially-privacy-buster facial recognition capabilities; the many uses of Google Glass – including healthcare, commerce and humanitarian – to name a few.…

The Media and The UK Economy – How Much does It Contribute?

The media – TV, film and online, haven’t been seen as integral to the UK’s overall economic performance, but the creative industries do seem to bring some financial benefits. Well over 100,000 people work in old and new media – newspapers, TV stations, creative agencies, film studios and even social media sites are all major employers.

Auntie gives generously
As the oldest broadcasting institution in the UK, the BBC has become a reliable source of information and entertainment, whatever some people think of their recent output.…