The Complete Beginner’s Guide to Project Management

Here’s a case for you: Today seems like a normal working day for you. Suddenly, one of your bosses handed out the responsibility for you to manage a marketing project. Or, here’s another case for you: You are a small business owner who needs to work on your first major project from an important client. Whichever your case is, whenever you are facing similar challenge, you might feel in doubt; you might be not sure whether you can take on such responsibility.…

The Changing Role of the HR Department

Today’s HR directors are operating in an environment of change and interesting opportunities. The role of these teams are changing, particularly within in-house organisations. Originally, personnel teams were focused heavily on the administrative requirements of managing staff according to processes and legal requirements, dealing with pay and benefits, sickness and absence reporting, development and training opportunities, issues resolution, hiring and firing and other ‘business as usual’ activities, often at large volumes and with high manual administration requirements. A changing remit Today however, the human resources management world focuses on people as a resource – or an asset – for the company to use and get the most from.…

Running a More Effective Small Business Website

Most businesses today have and need a website. However, the process of ensuring that the website runs smoothly and delivers effective results is still new to a lot of smaller businesses. Many small and medium-sized enterprises (SMEs) may invest in a new website but then find that they are unsure how best to use it. There are a number of steps that smaller businesses can take to ensure that their website works effectively and is easy and efficient to maintain. Get to know Sharepoint Microsoft Sharepoint is one of the most complete, effective tools on the market today for maintaining websites.…

What Should Be Your Small Business Marketing Strategy in 2014?

Small business strategies require a good deal of adjustment and assurance. It becomes all the more important to adjust your goals in order to ensure that you manage to stay on target. We must admit that the small business strategies have taken on an altogether new meaning. With the advancement of technology, business environments are being affected. Such strategies are essential for the success of your organization as the size of the small businesses do require strategies that are not only capable of simplifying efforts but also do it’s best in saving time and preserving limited resources.…

Roller Banner Printing for Every Budget

If you are on the lookout for a new way to promote your business then you will no doubt be aware of the rise of the roller banner. UK businesses have been using these nifty marketing tools to great effect everywhere from the high street to the exhibition halls. Roller banner printing is a huge business in its own right and with this level of competition roller banner pricing has become affordable for even the smallest businesses. Generally, when searching for roller banners UK companies will be presented with four grades of roller banner.…

Women: Want Equal Pay? Be a Man

Sweden is considered as one of the most progressive and gender-equal countries in the world. But still, women earn a quarter of a million dollar less than men over the course of their work life. According to statistics – at current pace – it would take more than 100 years for women’s salary to equal men’s. Waiting is not an option; something is needed to be done. So, what a woman should do to get equal pay as a man? Kommunal, Sweden’s largest union, has the answer to the all-important question: Be a man.…

How can Big Companies Offer Good Work-Life Balance to Their Employees?

The typical stereotype I know when working for a big corporation is long hours. Fortunately, some big corporations know how to motivate their employees through various programs which allow them to grow personally and professionally. A relative of mine is working as an Engineer in one of the largest company in the Netherlands. She told me that one of the major perks of working with the company is the ability to ‘customize’ the working hours to best-fit individuals’ needs. For instance, suppose your minimum work hours for a week is 40.…

Funny Internet Baby: How to Attract Tech-savvy Market via Videos

On YouTube, I’ve watched too many funny cats and babies videos – and sometimes goats, too – but for some reasons, I just can’t get enough of ’em. Why? Well, they are funny. And funny vids make my busy day; sometimes, they do steal my productive time, but hey, some videos are just hard to miss – and some are too inspiring to skip. Fun aside, as I am in online business and marketing game, I am always looking at how companies are doing with their Internet marketing efforts.…

How to Make the Most of Market Research

Conducting effective market research can be one of the most important things you can do as a business, ensuring that you are heading down the right track as far as your customers – both existing and potential – are concerned. Topics can cover anything from new products that are about to launch to the possible outcomes of marketing ideas and how current services could be improved upon. Another way to make the most of market research would be to outsource it to companies like Circle Research, which is one of the best at just this.…

The Bad Behavior of Entrepreneurs

The entrepreneurial spirit is an indelible part of the fabric of capitalism. Come on: Henry Ford? Steve Jobs? What is it about these giants who become tycoons that gave them the ability to turn an idea into a global phenomenon? It’s a question that sits and burns in the back of the mind of everyone with a great idea, and everyone who wants to be their own boss. It has to start with a harsh truth, though – entrepreneurship is not for everyone.…