Customer loyalty is often associated with B2C markets. But in order to stand out in often saturated and competitive sectors, B2B companies should use it as a way to ensure they don’t lose their customers to competitors too. From creating repeat business to achieving bigger sales, there are many benefits of achieving customer loyalty. However, it is especially important for B2B businesses because they often focus on finding new customers, rather than keeping their current ones engaged, interested and happy.
Research from Gallup, a research-based global performance management consulting company, has shown this is a problem.…
Do you fit the definition of a digital nomad?
“Digital nomads are a type of people who use telecommunications technologies to earn a living and, more generally, conduct their life in a nomadic manner.” credit
The ability to run your business while globe-trotting from one location to the next is a dream that’s been had by many, but realized by very few in days gone by.
However, with the rise in affordable, quality digital services like digital offices, digital phone numbers, digital staff, and online business management software, there’s never been a better time to become a digital nomad.…
Every business will want to enjoy a long-lasting relationship with their clients; after all, it’s proven that retaining clients is more cost-effective than finding new ones. Keeping your clients happy is, therefore, a crucial element of curating a successful business, and all matters need to be taken seriously, especially when it comes to billing them. Fortunately, there are tactics and technologies you can use to handle the request with grace. Find out how to avoid billing problems with clients.
Introduce a Late Payment Policy
Avoid late payments by introducing a late payment policy, which will encourage clients to pay a bill once the work is complete immediately.…
We are all well aware that some clients are more willing to pay for your services than others. However, some clients don’t pay their bills/ invoices, and this is a huger problem many SME’s face regularly.
Why does this happen? Why do clients continue to not pay their invoices? Having a client not paying can be very frustrating, however you need to be sure you take the correct procedures in order to deal with this client, and ensure this doesn’t happen again.…
Everywhere you look online, there is discussion on the magnificence and potency of social media. There are renowned authors churning out books on how to use social media for businesses. There are also self-acclaimed experts showing off their “achievements” with case studies of businesses that they helped to achieve “success” using social media. This picture is enough to make small business owners grow a fixation for social media marketing. But it is not all fine and dandy.
This survey showed that over 60% of businesses haven’t seen any return on investments on the social media activities.…
Actualising an idea into a running business is an up task for many people. You need a good foundation to keep the business operational and growing so as to attain both long-term and short-term goals. What is your next step after launching a product and identifying the target market? Growing a startup hard as most people tend to focus on the returns and forget that the business requires input.
The following are essential tips to keep your startup business growing in 2017.…
The business of selling equestrian supplies has long been a traditional one, going back to the days of the blacksmith. Even a few years ago, it consisted mainly of small mom and pop stores that carried as broad a range as possible of equestrian equipment. Customers searching for more variety and specificity in equine equipment had to turn to catalogs to find products suitable to their needs. For years, this business model remained unchanged until the advent of ecommerce.
As it has done for many other niche businesses, the online marketplace has thrown open the floodgates to a broad range of customers who can now purchase equine supplies from the comfort of their couches with just the click of a mouse.…
For a startup, organizational structure must not be an afterthought, but a result of careful planning. Pay no heed to mythical origin stories that claim startups simply come into existence with a group of friends meeting at a basement or garage. Well, it takes much more than brainstorming and big dreams to launch a successful company. In fact, many of the pitfalls on the road to success are related to poor organizational planning and execution.
Cover all the bases
First of all, startup founders have to strategize on the structure of the company and lay the groundwork for daily operations.…
Unless you’re a retro fashionista, it’s unlikely that you go around wearing the same styles people wore several decades ago. Fashion is constantly evolving, and not just because humans are prone to changing their minds. Change is an indication of progress, and if you’re still doing all of the same things you were doing years ago, you probably haven’t progressed very far.
Companies work the same way. It’s easy to fall into familiar routines, but if you really want to succeed, it’s important to shake things up every now and then.…
This blatant disregard for the law and consumer’s personal safety must stop!
It’s up to those of us who work hard to keep their businesses afloat, while doing everything the law requires of taxicab drivers and owners, to take back what Uber and it’s under-paid, under-insured, unaccountable drivers have taken away from us over the last few years.
Uber hurts everyone…
Uber has been slighting the UK taxi industry for far too long now. It’s an epidemic that not only hurts the hard-working qualified drivers who’re required to go through background checks and to register (using fingerprints) with the local authorities; it also hurts the customer, whether they know it or not when they plunk their location into the app and wait for a ride.…
