The idea of being followed or being watched is enough to make even the most resilient of people feel uncomfortable. When we think of someone being monitored, we assume criminal activity or malicious intent behind the pursuer’s objectives. The startling truth, however, is that almost all of us are being consistently monitored, via our online activities. And while we don’t have to fear any criminal intent, the feeling of being tracked online is uncomfortable, to say the least.
Careful online tracking gives ad networks the information they need to predict our shopping habits and influence us to make future purchases.…
In the event of an emergency, medical personnel needs to be able to find the medication they need when they need it. Having to sort through a bag of random medications can take a long time and mean the difference between life and death for the patient. It is also an expensive inconvenience for hospitals to have to send an employee on a medication run to the pharmacy area.
One way that staff is saving time and saving lives is by utilizing mediation dispenser cabinets that are automated.…
A configuration management database is a database an organization uses to store information regarding its IT components, mostly its hardware and software assets by controlling, discovering, and keeping track of their technological relationships. These asset lists are called configuration items and it also details the relationships among these assets. A servicenow CMDB is at the very heart of modern IT operations because it is how companies are able to manage a wide array of data in one place no matter where individual devices are located.…
Soon after Apple added the Dark Mode to its desktop email UI in 2018, almost every email client and social media app has joined the bandwagon. Do you know that you can improve your email deliverability by using the dark mode? Yes, you read that right.
Today I am going to discuss how you can use the dark mode theme in your HTML email templates to improve your engagement rate, open rate, and overall deliverability metrics using this trend. Read the blog ahead to discover the bright results of using the dark UI for your emails.…
Many types of businesses can effectively leverage the personalized, streamlined experiences that mobile apps enable. A well-designed app should always outperform a website when it comes to helping customers browse, research, and buy.
How much of a return on investment an app produces will depend upon its slate of features. Apps need to account for the nature of businesses they are designed to serve if they are to be worth commissioning.
Restaurant operators need to be especially careful to make sure that the apps they pay for will include a range of fundamentally important features.…
Starting out online is not a lengthy process like offline counterparts. You can start a brand new online business in just a day – and faster for your second, third, and so on. Here’s how.
Unless you are building an online business with millions of dollars in investment, building one using bootstrapping strategies and tactics will cost you significantly less, often less than $50. And believe it or not, it’s not as difficult as you think.
A prerequisite: Understanding how HTML, PHP/MySQL, web development and make money online work.…
Bank robberies are arguably the oldest crimes in the world. Things have changed from blazing guns to the thieves quietly sitting behind computer screens, using sophisticated software to clean out bank accounts.
In a sense, bank robberies with guns were easier to prevent, and all that was needed then was physical security. However, with cybercrime, it is much harder to mitigate the risks as you are fighting an unseen enemy.
How can financial institutions stay protected?
Financial institutions can take several steps toward the prevention of cybercrime by preventing the loss of client data, funds, and company reputation.…
Creating great content is an art; it takes time, effort, and lots of research. But to succeed online, you just have to do it. So, you spend hours perfecting titles, subheads and custom images to target the right audience, spread the word about your business and outrank your competition in the SERPs.
We’re here to tell you you don’t have to do it all on your own. Thankfully, there are plenty of tools to help you speed up and improve your process.…
Pay-per-Click (PPC) advertising is one of the most profitable digital advertising strategies today, but to succeed with your PPC campaign, you must first perform proper keyword research, which is a combination of science and art.
Grouping and organizing your keywords will enhance your PPC strategy, allowing you to create relevant high-quality ads, and landing pages. This is crucial because text ads must be relevant to the keywords you’ll be bidding on to earn high ‘Quality Scores,’ which is the most important factor that determines your cost-per-click (CPC) and the placement of your ads (as used on well-known paid advertising platforms like Google AdWords, CPL One, Bing Ads, etc.).…
The life of a solopreneur is a constant juggling act. There’s only one person running the show, so everything falls on you—from creating the product itself, to marketing and advertising it. If you want your business to succeed, you need to jump at every opportunity to grow. But there are only so many hours in a day, and you’re already working long nights. It’s no wonder so many solopreneurs struggle with burnout.
You can’t “work less” or your idea won’t get off the ground.…
