According to a 2017 Episerver survey, 92 percent of first-time website visitors aren’t going to a company’s website to buy its products or services. Instead, they’re often just researching their options or taking the time to learn more about the business before deciding whether it’s the right company for them.
Though their findings and experience with the site (and the business itself) will likely dictate whether this initial visit leads to more engagement down the line, the reality is that a company’s domain name is the first step to accessing this content.…
Answering machines and voicemail are so 2005! There’s really no smart reason to use either in this day and age.
Why, you ask?
Modern customers want to speak to an actual human being when they call a business. Machines are very informal, and usually leave callers wondering when, or if they can expect to hear back from you.
Not to mention, your answering machine can’t get in touch with you when someone calls with a serious problem or other business “fire” that needs to be dealt with on your end immediately.…
Cloud computing broke into the IT world and changed the way normal information technology operations were run. It has become a driving revolutionary force in taking business strategies and operations to a new era.
In its earliest stages, it was reserved for the big guns in business, but small to medium sized enterprises have come to learn how accessible the technology is, and have been migrating over the years. While most businesses have migrated entirely, some are opting to maintain the hybrid hosting option, prior to transferring other IT estates to the cloud.…
Sometimes you and your staff won’t be available to take every call. After all, you have a business to run and your staff can’t work 24/7. Smaller businesses may not have the resources to have a dedicated employee manning the phones all day either. In many cases, hiring Virtual Answering Services is the only smart way to ensure a customer in need never goes without help, or that other important (timely) calls aren’t missed.
Here are 10 ways to get the most out of your telephone answering service:
1.…
Do you think a virtual environment is right for your business needs?
Going virtual might just be one of the best decisions you ever make for running your modern business. From a virtual office, to a team of skilled virtual workers; there are limitless options for running a cloud-based business when you leverage the latest and greatest technology to your advantage.
Cost savings are often the biggest motivator for entrepreneurs looking to shift to a virtual business environment. However, it’s important to consider the global mobility you’ll be afforded too, when you can run your business from anywhere using a smart device or laptop.…
Near enough every single business has to face keeping up with the ever-changing world of technology. With more and more operations relying on technology for a smoother process, it is important to stay up to date and in the loop with new gadgets, software, and any other implementations that can improve your workforce.
With the technological world constantly changing, the future of work is looking more revolutionised than ever before… meaning RPA software is about to become something extremely popular. RPA (robotic process automation) is an emerging technology which has the potential to revolutionise offices across the globe – all companies are soon going to be very aware of it.…
If you are interested in getting a job as a data scientist, you are not alone, with data scientist being voted the best job in America again in January 2017. With a competitive salary and thousands of job openings monthly, it really can be a great career to get into if you aren’t already. Of course, you need to have a good level of understanding of data science to pursue the career but below are some more skills that companies look for when hiring.…
Being involved in SEO for the last 10 years, I have seen many changes as Google refined its algorithm to both tactics to manipulate the rankings, and the introduction of new technology. Here I highlight some of the strategies that were used and how Google brought in changes to counteract them.
Onpage Optimisation in 2007
SEO in the mid to late noughties was easy. You basically found out what keywords you wanted to rank for, placed them sporadically around the site, not paying too much attention to copy, grammar or calls to action and within 3 months – 6 months for competitive keywords – you could rank a site.…
In recent years, open source software has exploded into prominence. In 1998, only 10 percent of businesses made use of open source software. By 2011, that figure had grown to 50 percent. Today, the percentage is even higher; nearly 80 percent of businesses use open source software. When you consider the myriad benefits of such programs, it is easy to see why they are used so widely. Not only are they free, but they are also functional.
Did you know that WordPress is an open source platform?…
For enterprises these days, taking real-time data and harnessing them for valuable insights is a key process. Data replication tools and software make this possible without disrupting business operations and the incoming flow of fresh data. It is a different way of dealing with data compared to traditional methods.
Consider that your business has a mobile application whose community of users is exponentially growing. The wise thing to do is to collect as much available data as you can in order to come up with actionable points for improving your service and growing the business further.…
