It seems like a no-brainer for the rest of us, but some business owners – especially those establishing venture capital (VC)-backed tech startups – have strong preference toward growing user base by keeping their services free of charge. So, which strategy to adopt? Should I monetize my products/services or keep them free as long as I can?
While growth and innovation are typically what VCs are looking for, my profit-oriented mind is always telling me that a business is a good business if it makes money.…
I like penguins. That’s partly why I name this business blog Biz Penguin. It’s a catchy name and I expect it to stick on your mind as a brand. Plus with our orange-themed front-end design instead of the typical penguins’ black-and-white, I expect this blog to confuse you a bit and at the same time getting our branding messages across 🙂
Jokes aside, I choose this blog’s name after the penguins because I have much respect to them: These flightless birds’ behaviours are superior among other birds.…
In 2013, we need to start strong, at least for one, good reason: We need to carry on in our entrepreneurial journey. Entrepreneurship is all about progress, whether your business is thriving or dying. You need to do something, and there’s no better way to do so early than starting out a business!
Now, before you kick off, you need a proper plan (I am a big believer of planning before you starting out, simply because I have limited resources to play around with!)…
