Unique Branding Opportunities for Small Companies

At a price of $4m for a 60 second slot, a Super Bowl half time advert is out of the reach of 99% of businesses’ advertising and marketing budgets – however, there are limitless branding opportunities for smaller companies with more modest means. Eschewing some of the more traditional branding opportunities, it is possible to develop a refined, intricate brand identity for your company. Be Personal and Relevant Standard branded items such as pens have remained enduringly popular due to their affordability and almost universal relevance.…