5 Things to Consider When Naming Your New Business

Depending on how your brain works, the name of your new business is likely to come to you very early in the research process, or not until the end. Most people would suggest coming up with the name last — but, as long as you’re flexible and don’t make any commitments until the business is ready to launch, you’ll be fine either way. Here are five things to consider when naming your new business: Do your research If you’re starting a new business, you’re bound to be knee-deep in market research.…