Tips for Dealing with Difficult Clients

Difficult clients are a part of the challenges you have to deal with in business. Often, they become difficult because they’re discontent with the service you’ve given. Once in a while, it could simply be because they have a character that conflicts with your organisation’s values, or they have expectations that are out of touch with the real world. When you’re confronted with a difficult customer in your small business, it can be hard to know what to do. Despite the fact that you may feel like kicking them to the curb on some days, it’s important that you try to try to stay calm and deal with the situation smartly.…

Client Retention: Five Ways to Improve Your B2B Customer Loyalty

Customer loyalty is often associated with B2C markets. But in order to stand out in often saturated and competitive sectors, B2B companies should use it as a way to ensure they don’t lose their customers to competitors too. From creating repeat business to achieving bigger sales, there are many benefits of achieving customer loyalty. However, it is especially important for B2B businesses because they often focus on finding new customers, rather than keeping their current ones engaged, interested and happy. Research from Gallup, a research-based global performance management consulting company, has shown this is a problem.…