Is Print Advertising Over?

A question that is regularly regurgitated in advertising is whether print adverts still work. With the rise of intelligent and unusual advertising techniques, and a shift in focus that directs towards the digital world, many companies are now focusing on imagery, copy, and video content to be used to promote and market themselves exclusively online. Despite there being a development in the style and types of effective advertising used, it doesn’t meant that older, standardised methods are now obsolete. The developing styles of advertising and the broadening of creativity within them actually allows for businesses to create a better, stronger campaign that is inclusive of multiple strains of advertising formats.…