How to Master Brand Loyalty

by Ivan WidjayaMarketing
Loyal customers are extremely desirable for modern brands. The probability of selling a product or service to an existing customer is 60-70%, with 65% of a company’s business said to come from existing customers. Companies such as Apple are the epitome of brand loyalty, with the tech company having a core of followers who will solely buy their products and stick with them throughout their lifetime. Here, we will look at exactly what it is that makes customers stay loyal to a brand.…

8 Ingredients for the Recipe of Customer Loyalty

by Ivan WidjayaManagement
When you have a business, one of the most important things that you can have is loyal customers. You want people to come back to you again and again and know that you can count on their dollars. These are customers who are going to be with you through thick and thin and that believe in your business. According to Business Insider, some of the brands that have the most loyal customers include Apple, Google, Amazon, Samsung, and Hyundai. These are the brands that people love and where people go to when they are looking for certain services.…