According to Hubspot, over 32% of digital marketers claim that securing enough budget is one of the biggest challenges that they face. In larger companies, that number goes as high as 51%.
But this certainly isn’t much of a surprise. Marketers and businesses have struggled since the beginning of time with finding money to market their business.
The bottom line has always been that business owners know they need to market. They just don’t want to have to spend a fortune to do so.…
Online resources have transformed the business arena of today, introducing new tools and reinventing the rules of the game. The economy has become increasingly data-driven, but business intelligence framework requires financial and computing resources, which makes the process of assembling it troublesome for small enterprises.
Lack of funds, internal know-how or vision is often the reason for abandoning this incredible growth inducer. This is a shame, as performance statistics and response rates help businesses get their operations off the ground and gain edge on the market.…
Companies did business for years without enterprise software, but to be successful they needed more specific knowledge, greater numbers of employees, and a bigger time investment than many companies now have available. Enterprise software makes it possible for fewer managers and employees to get more done while enjoying an overall better understanding of how the business runs. With enterprise software, systems integrate like never before, allowing you to see in real time how the actions of one department affect the finances and success of another.…
Project management is at the heart of what makes a construction project flow. While it deals with the technical sides of budgeting and execution, it also requires a human component, where project managers have to work with the individual needs of the builders, stakeholders, and the community. Whether it is a completely new development, renovation of an existing building or a new fit out, project managers need to have the expertise to deliver and excel for the client to ensure the contract will be completed on time, on budget and exceeding the client’s expectations.…
Even though globalization seems like something for large corporations, small businesses do have a pretty good chance too. In the US, countless small businesses make the leap every year. The secret is to thread with care and access markets that are familiar, like Canada and Mexico first. This way, you will get familiar with the idea of selling over borders and you will be able to slowly grow in other corners of the world.
The best way to extend over boundaries is to make use of the advantages offered by the online environment.…
Contrary to what you might have heard, direct mail is not dead. Far from it! Direct mail is alive and well…if you know what you’re doing. If you run your direct mail campaign, it will increase your conversion rates and help you build buzz for your company. This is as true for brand new startups as it is for the old guard.
Granted, there are a lot of barriers that exist on the road to direct mail success. The biggest among them is cost.…
When you first start a business, often you find yourself wearing many hats in the early stages. It’s easy to become trapped in the mindset of “solopreneur” over time, but eventually you reach a point where it’s impossible to go any further without help. There just aren’t enough hours in the day. If you truly want to grow and expand your business, you’ll need a stellar team in place.
To help lessen the learning curve and avoid costly missteps, here are 10 team building secrets you can use right now to boost your business:
1.…
Not being assertive makes it easy for someone to be ignored, taken advantage of—even bullied. However, most people default to passive aggression instead of clear and concise communication.
Simply put, being passive-aggressive means we say yes when we want to say no. But this can snowball into indirect expression of hostility toward your coworkers. If you’re after a higher position, antagonizing your peers is the last thing you want to do.
Being Assertive
When used properly, the right amount of assertiveness can positively impact your career.…
Running a business is stressful no matter who you are or how long you’ve been in your industry. Whether you’re the latest tech start-up taking the market by storm, or you’re celebrating 50 years with a global corporation to manage, there will always be money saving hacks that can help you.
In today’s article, we’ll be discussing just three of these business hacks that will help shave money off your overheads. You’d be surprised how small changes can make such big differences, when the time comes to balance the books.…
Building a successful business is a team effort. Although you may be responsible for the inception and beginnings of your SME, it will soon grow beyond a one-man outfit, and once this happens, having the right team of people around you is essential.
Your earliest concerns will be with those you choose to employ, and finding people who are ambitious, hardworking, and that gel with your brand can help your venture to deliver maximum profits and experience a surge in custom.…
